Groomx Sales & Marketing Training

  • 1.The Definition of Marketing
    • The Sales and Marketing Interface
    • Philosophies
    2.Identifying the Perfect Customer
    • Recognizing an Opportunity
    • The Marketing Environment
    • Research and Information Systems
    3.Buyer Behaviour
    • B-C, B-B, C-C
    • Consumer Decision Processes
    • Organisational Buying
    4.Selecting the Perfect Customer
    • Segmentation
    • Targeting
    • Positioning
    5.Creating the Perfect Offering
    • Product
    • Price
    • Place
    • Promotion
    • Putting the P’s Together
    • Multiple Mixes
    6.Planning and Control
    • Marketing Planning
    • Forecasting and Expenditure
    • Organization and Control
    7.Filling the Funnel
    • Enquiries
    • Cold Calling
    • Deepening Existing Relationships
    • Networking and Gaining Referrals

     

  • 8.Presentations
    • Desired Result
    • Features and Benefits
    • Framework and Proof
    • Objections
    9.The DREAM Buying Path
    • Do
    • Repeat
    • Evaluate
    • Access
    • Money
    10. Powerful Introductions
    • The Sales and Marketing Interface
    • Philosophies
    30 Second Introductions and Commercials
    11.Identifying and Managing Buying Profiles
    • Questioning, Language and Listening Skills
    12.Keeping the Perfect Customer:
    • Developing Loyalty
    13.Closing and Follow-Up
    • Buying Signals
    • Closing Questions
    • Follow-up Systems
    14.The Psychology of Selling
    15.Developing Personal Power
    16.The Psychology of Motivation
    • Personal Motivation Strategy
    • Continuous Up gradation:
      GroomX offers continuous up gradation of the trainings once designed. We also work closely with leadership team of your organization to introduce the new trainings and modify/alter existing trainings.

Methodology:

We use a combination of case studies

  • Role Plays,
  • Games,
  • Activities
  • Audio and Video Clips
  • PowerPoint Presentations

Feel free to contact us  on  9036111000  or step in to our office anytime.

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